Mario Cerda on LinkedIn: The Coffee Origin You Don’t Know About Yet (2024)

Did you know today is International Tea Day? ☕ When we think of universal drinks, coffee often takes the spotlight. In the U.S, coffee definitely surpasses tea but here's a fact: tea surpasses coffee consumption around the world and is the second most consumed beverage after water.Yesterday, while collaborating with a client based in Chicago and their tea master who was located in India, the power of tea hit me. They were eager to tap into the Brazilian market with their high end tea, showcasing the global influence of this humble beverage. I was transported back to my childhood, where tea time with my Irish granny was a cherished ritual—a moment to set aside worries and simply enjoy.Tea, beyond its aromatic leaves, holds the remarkable ability to bring people together. It's not just a beverage; it's a catalyst for shared moments, conversations, and connections. Whether you're sipping a comforting chai in India, a robust black tea in England, or a delicate green tea in Japan, there's a sense of unity in that shared experience.As we celebrate International Tea Day, I'd love to hear your tea memories. What does tea mean to you, and how has it woven into the fabric of your life? Drop your thoughts in the comments below, and let's raise our virtual teacups to the beverage that connects us all. ☕✨#InternationalTeaDay #TeaMemories #SipAndShare #culturalconnections

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Title: Celebrating the Essence of Coffee Culture: A Caffeinated Serenade to Trieste's BrewIndulge in the rich aroma and cultural significance of coffee with our latest article from Write a Catalyst. Authored by Jason Benskin, "Caffeinated Serenade: Ode to Trieste's Brew" pays homage to the enchanting allure of coffee, particularly in the historic city of Trieste.Join us on a sensory journey as we explore the profound impact of coffee on Trieste's identity and the rituals that accompany its consumption. Discover the intricate nuances of Trieste's brewing traditions and how they have shaped the city's vibrant cafe culture.From the bustling piazzas to the quaint espresso bars tucked away in hidden corners, immerse yourself in the timeless charm of Trieste's coffee scene. Learn about the meticulous craftsmanship and passion that go into every cup, creating an experience that transcends mere caffeine consumption.Engage with fellow coffee aficionados and cultural enthusiasts as we celebrate the universal language of coffee and its ability to foster connections across borders and generations. Whether you're a seasoned coffee connoisseur or simply curious about the magic of Trieste's brew, this article offers a captivating exploration of one of Italy's most cherished traditions.Don't miss out on this caffeinated serenade to Trieste's brew. Read the full article here:https://lnkd.in/dPAf4Thg #CoffeeCulture #Trieste #Espresso #CafeCulture #WriteACatalyst

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Learn about how Tea can help you from ITO EN (North America) INC. the largest green tea distributor in Japan. In this video, Rona Tison gets scientific with Rafael Gonzalez on the benefits that green tea can have on your body. #naturalproductsexpowest #greentea #tea #wellness

Explore Turkish Coffee with Karyali Group ☕️Coffee lovers, have you ever wondered where your morning cup originated? Today, Karyali Group takes you on a journey to discover the captivating history and unique brewing methods of Turkish coffee!Turkish Coffee's Rich Heritage: Contrary to popular belief, coffee's journey doesn't begin in Italy. Legends trace its origins back to 9th century Ethiopia, eventually reaching the Ottoman Empire in the 16th century. Here, Turkish coffee blossomed into a cherished cultural tradition, enjoyed in social gatherings and everyday life.The Art of the Perfect Cup: Turkish coffee is known for its distinct preparation. Finely ground beans are brewed in a unique pot called a cezve, resulting in a thick, strong coffee with a layer of foam on top. The brewing method itself is an art form, with slight variations impacting the final taste.Share Your Turkish Coffee Experience! In the meantime, tell us in the comments below - have you ever tried Turkish coffee? What did you think?#TurkishCoffee #CoffeeHistory #KaryaliGroup #CoffeeConnoisseurSeries

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☕ Mastering the Art of Coffee Ordering in Trieste, Italy: A Simplified Guide to Local Customs! 🇮🇹Embark on a flavorful journey through the vibrant coffee culture of Trieste, Italy, with our latest article on Illumination. Discover the insider tips and local customs that will help you order coffee like a true Triestino, immersing yourself in the rich traditions of Italian coffee culture.In this comprehensive guide, we demystify the complexities of ordering coffee in Trieste, offering practical advice on navigating the menu, understanding espresso variations, and embracing the sociable rituals of coffee consumption. Whether you prefer a quick shot of espresso at the bar or a leisurely cappuccino in a historic café, this guide has you covered.Read the full article here: A Simplified Guide: How to Order a Coffee in Trieste, Italy Like a Local.https://lnkd.in/dqVjFU6VPrepare to savor the authentic flavors of Italian coffee culture and immerse yourself in the timeless traditions of Trieste's café scene. Like, comment, and share to spread the joy of coffee and celebrate the cultural richness of Italy's coffee capital.#CoffeeCulture #Trieste #Italy #LocalCustoms #Illumination #LinkedInArticle ☕🇮🇹

As a global community, we are woven together by a rich tapestry of traditions, customs, and flavors, and few things exemplify this diversity better than the world of alcohol. From the crisp wines of Bordeaux to the smoky whiskies of Scotland, and from the vibrant co*cktails of the Caribbean to the ancient brews of Asia, each region offers a unique and tantalizing glimpse into its cultural heritage through its libations.Join me on a journey as we raise our glasses and explore the fascinating world of alcohol, one sip at a time. Let's delve into the history, production methods, and cultural significance of some of the most iconic beverages from around the globe.From the vineyards of Italy to the tequila distilleries of Mexico, wine and spirits have been an integral part of human civilization for millennia. Beyond mere beverages, they are expressions of craftsmanship, tradition, and terroir, reflecting the landscapes and climates from which they originate.But it's not just about what's in the bottle; it's about the stories behind them. Whether it's the age-old rituals of sake brewing in Japan or the spirited celebrations surrounding mezcal in Oaxaca, each drink carries with it a narrative that connects us to the people and places that produce it.As professionals in a globalized world, understanding and appreciating these cultural nuances can be invaluable. Whether it's networking over a glass of Bordeaux at a conference in France or sealing a business deal with a toast of baijiu in China, alcohol often serves as a bridge that brings people together, fostering connections and building relationships across borders.So let's raise our glasses to the diversity of our world and the myriad flavors that enrich our lives. Whether you're a connoisseur, a casual imbiber, or simply curious, there's a whole world of alcohol waiting to be explored. Cheers to the journey ahead! #GlobalAlcohol #CulturalDiversity #CheersToThat

📈💡Does anyone else notice how polarized views are on the growth potential of Tequila outside the US/MEX?Is it because Tequila has grown at such a high rate in the US that expectations have been out of proportion and people want to curb those expectations?I've also seen individual drinking experiences, nationality, and personal enjoyment of the spirit significantly shape opinions on Tequila's long-term growth prospects. Having spent 7 years in China developing a tequila portfolio with Proximo Spirits, I find myself on the optimistic side regarding its long-term growth potential.Be mindful of biases on either side! Tequila and mezcal are the next categories I'll be investigating with the IWSR Global Database 2024.#Tequila #Mezcal #spiritsindustry #MarketTrends #GlobalExpansion #AlcoholIndustry #ConsumerInsights #ProximoSpirits #marketanalysis #mexico #US #japan #china #southkorea #Philippines

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☕✨ In the Balkans and Turkey, a beloved tradition involves enjoying Turkish coffee and then having fortunes told from the coffee grounds left in the cup. Known as Turkish coffee readings, this practice falls under Tasseography, which interprets patterns in tea leaves, coffee grounds, or wine sediments. Explore more in our blog post: https://lnkd.in/eDaFGPqC#Newblogpost #TurkishCoffee

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Discover the fascinating journey of whisky as it conquers the palates of China. In recent years, China has emerged as a thriving market for whisky enthusiasts, with a growing appreciation for the rich flavors, craftsmanship, and cultural heritage behind this revered spirit. This intriguing article delves into the evolving whisky landscape in China, highlighting the factors driving its popularity, the unique preferences of Chinese consumers, and the innovative approaches taken by distilleries to cater to this dynamic market.https://lnkd.in/ge2mbvH3

𝐀 𝐖𝐨𝐫𝐥𝐝 𝐁𝐞𝐲𝐨𝐧𝐝 𝐭𝐡𝐞 𝐒𝐞𝐞𝐧: 𝐄𝐱𝐩𝐥𝐨𝐫𝐢𝐧𝐠 𝐭𝐡𝐞 𝐑𝐞𝐚𝐥𝐦 𝐨𝐟 𝐒𝐩𝐢𝐫𝐢𝐭𝐬𝐑𝐞𝐚𝐝 𝐌𝐨𝐫𝐞 𝐈𝐧𝐟𝐨𝐫𝐦𝐚𝐭𝐢𝐨𝐧@ https://lnkd.in/d-aWT6mV (𝐜𝐨𝐫𝐩𝐨𝐫𝐚𝐭𝐞 𝐞𝐦𝐚𝐢𝐥 𝐈𝐃𝐬 𝐩𝐫𝐞𝐟𝐞𝐫𝐫𝐞𝐝)"Spirits" encompass diverse meanings, weaving through history, culture, and personal belief. Primarily, they refer to distilled alcoholic beverages like vodka, whiskey, and rum, obtained by heating fermented liquids and evaporating the alcohol.However, the term also delves into the realm of the immaterial, encompassing various interpretations. Some view them as souls of the departed, lingering in the world or inhabiting the afterlife. Others consider them ethereal beings, independent of the physical realm, with diverse forms and purposes, from benevolent guides to mischievous tricksters.𝗦𝗼𝗺𝗲 𝗼𝗳 𝘁𝗵𝗲 𝗧𝗼𝗽 𝗠𝗮𝗿𝗸𝗲𝘁 𝗣𝗹𝗮𝘆𝗲𝗿𝘀 𝗼𝗳 𝘁𝗵𝗶𝘀 𝐈𝐧𝐝𝐮𝐬𝐭𝐫𝐲 𝗮𝗿𝗲: Diageo, Pernod Ricard, Bacardi, LVMH, Beam Suntory, , Rémy Cointreau, THE EDRINGTON GROUP LIMITED, CHINA KWEICHOW MOUTAI DISTILLERY (Group) CO., LTD, Brown-Forman, Wuliangye Group Import and Export Co., Ltd., Jiangsu Yanghe Brewery Joint-Stock Co., Ltd., Hubei Daohuaxiang Group, Luzhou LaoJiao International Development(HK) CO., Ltd., Jose Cuervo, Tequila PatrónSpirits hold a significant place in various mythologies and religious traditions, often associated with nature, deities, and the spirit world. Whether imbued with symbolic meaning, cultural significance, or personal belief, "spirits" continue to captivate our imagination, sparking exploration beyond the seen world.#spirit #alcohol #alcoholic #beverages #food #vodka #whiskey #rum #drink #demand #growth